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About Us

the brand

Indivenire is an independent Italian brand that specialises in handmade leather goods.
The name reflects the beauty of change and constant evolution, and the brand’s projects explore the extraordinary within the ordinary, drawing inspiration from intimacy, travel and individuality.
Indivenire bags are defined by soft, clean lines and feature an eclectic and sophisticated design enriched with refined details and high-quality materials.

sustainability

At Indivenire, responsibility forms an integral part of the creative process.
It’s not enough to create beautiful, well-made objects; we continuously question our choices, the materials we use and how each product is made.
Our approach to sustainability is gradual and constantly evolving. It begins with a careful selection of materials, the use of deadstock or LWG-certified leathers, the reduction of waste, and an ongoing dialogue with artisans and suppliers who share our values of quality, transparency, and respect.
For us, sustainability is primarily about durability. We design objects that are built to last - to be used, lived with and cherished. Our bags are not seasonal items, but lifelong companions, evolving alongside the people who choose them.
We produce limited quantities to avoid overproduction and give value to each individual piece.

the founder

Alessandra Maffei, the founder and creative director of Indivenire, trained at the Istituto Marangoni before developing her career as a leather goods designer at Fendi within the Style Office’s Made to Order and Couture departments.

Her experience in the Made to Order department allowed her to work in direct contact with clients and to travel from Europe to Asia, from the Middle East to the Americas. A journey that helped her develop a sensitivity to habits and needs.
After gaining nearly a decade’s experience in the luxury sector, she launched Indivenire as a personal project, translating her vision into a brand rooted in thoughtful design and craftsmanship.

The brand is defined by a design approach where aesthetic research and ethical production come together, creating objects for everyday use.